📌 What is Interactive Hotel Marketing?
It’s a modern strategy that relies on analyzing guest behavior and providing personalized offers at the perfect time.
✅ Increase additional revenue from services like spa, restaurants, and tours.
✅ Enhance guest experience by offering tailored services.
✅ Maximize revenue per stay without needing to increase occupancy rates.
💡 Did you know?
📊 90% of guests make purchasing decisions based on convenience and ease of access to services!
📌 Interactive Marketing Tools in Hotels 🚀
1️⃣ Smart Notifications via Hotel App
✨ Since iroom sends automated notifications based on guest behavior,
💰 You can provide personalized offers that increase purchase likelihood,
🎯 Which means higher sales and enhanced guest satisfaction.
🔹 Real-World Example:
"Dear Guest, you've been upgraded to a luxury suite with a 30% discount! Offer available for one hour only!"
⏳ Why is this effective?
Because limited-time offers create a sense of urgency, driving guests to act quickly!
2️⃣ Interactive TV Offers in Guest Rooms 📺
✨ Since smart TV displays personalized hotel service ads,
💰 You can easily guide guests to book services instantly,
🎯 Which means higher service consumption rates.
🔹 How Does It Work?
✔️ Display hotel services like spa, dining, and entertainment.
✔️ Enable instant booking for services via the TV.
🔹 Real-World Example:
"Enjoy a luxurious dinner tonight at a special price! Book now via Smart TV 🎥."
🎯 The result? Increased sales, without requiring human intervention!
3️⃣ AI Chatbot 🤖
✨ Since the AI chatbot interacts with guests 24/7,
💰 You can provide instant information and personalized offers,
🎯 Which means improved guest experience and higher bookings.
🔹 Real-World Example:
If a guest asks: "What are the best dishes at the hotel restaurant?"
📲 The chatbot replies: "Try our luxury dinner special today at an exclusive price for guests!"
💡 Why is this important?
Because 70% of guests prefer using text messaging over phone calls!
📌 How Does Interactive Marketing Boost Hotel Revenue? 💰
✅ 1. Increase Guest Spending 🚀
When guests receive personalized offers, they are more likely to spend on additional services.
✅ 2. Maximize Revenue Per Stay
Instead of relying solely on room rates, generate additional revenue through:
🔹 In-hotel restaurant bookings 🍽️
🔹 Spa & wellness services 🧖♀️
🔹 Airport transportation 🚖
✅ 3. Improve Guest Experience & Loyalty
The more seamless and personalized the guest experience, the more likely they are to return.
✅ 4. Reduce Dependence on New Bookings
Instead of focusing only on attracting new customers, maximize revenue from existing guests!
📌 How to Implement Interactive Marketing in Your Hotel Today?
🚀 1. Use iroom for Smart Notifications
✔️ Send targeted notifications based on guest preferences.
✔️ Utilize limited-time offers to create urgency.
📺 2. Activate Smart TV Offers
✔️ Update TV screens with weekly promotions.
✔️ Use visual marketing to grab guest attention.
🤖 3. Integrate an AI Chatbot
✔️ Program the bot to handle FAQs.
✔️ Ensure responses are promotional and engaging, not just informational.
🎯 The end result? More sales, improved guest experience, and increased hotel profits!
📌 Key Takeaways: How to Benefit from Interactive Marketing?
✅ Use smart notifications to capture guest attention.
✅ Leverage interactive TV to showcase available services.
✅ Implement an AI chatbot to increase sales and guest engagement.
✅ Deliver timely offers to maximize purchase potential.
💡 Did you know? Hotels that use interactive marketing strategies increase upsell revenue by 25%-40% compared to traditional hotels!
🚀 Ready to maximize your hotel revenue with iroom?
🔗 Get your free trial of iroom today!